Magento Performance Optimization

Accelerate Your Magento Store's Performance

Every second of load time costs you conversions. Studies show that a 1-second delay in page load can reduce conversions by 7%. At Orange Collar Media, we specialize in Magento performance optimization that delivers measurable improvements to your Core Web Vitals and bottom line.

Core Web Vitals Optimization

Google's Core Web Vitals directly impact your search rankings. We optimize for:

• Largest Contentful Paint (LCP): We ensure your main content loads in under 2.5 seconds through image optimization, lazy loading, and critical CSS delivery.
• First Input Delay (FID): We minimize JavaScript execution time and implement efficient event handlers for sub-100ms interactivity.
• Cumulative Layout Shift (CLS): We eliminate layout shifts by properly sizing images, reserving space for dynamic content, and optimizing font loading.

Hyvä Theme Implementation

The Hyvä Theme is revolutionizing Magento frontend performance. By replacing the heavy Luma/Blank themes with a lightweight Alpine.js and Tailwind CSS foundation, we've seen clients achieve 90+ Lighthouse scores. Our team has implemented Hyvä on dozens of stores and can migrate your existing theme or build a custom Hyvä storefront from scratch.

Full Page Cache with Varnish

Varnish Cache can reduce your server response time from seconds to milliseconds. We configure Varnish with custom VCL rules tailored to your Magento store, handling edge cases like:

• Logged-in customer handling with ESI blocks
• Cart and checkout bypass rules
• Cache invalidation strategies
• Grace mode for backend failures

Redis for Session & Cache Storage

Moving sessions and cache to Redis eliminates database bottlenecks. We configure Redis with optimal memory limits, eviction policies, and persistence settings. For high-traffic stores, we implement Redis Cluster for horizontal scaling.

Database & Query Optimization

Slow queries kill performance. We analyze your MySQL slow query log, add missing indexes, optimize table structures, and tune MySQL configuration for Magento's specific workload patterns. We've reduced query times by 90% on stores with millions of products.

Server Response Time (TTFB)

Time to First Byte under 200ms is our target. We achieve this through PHP-FPM tuning, OpCache optimization, and infrastructure recommendations. Whether you're on AWS, Google Cloud, or dedicated hosting, we optimize your stack for peak Magento performance.

Ready to speed up your store? Contact us for a free performance audit.