Author Archives: Meg
Get To Know Magento Co-Founder, Roy Rubin
Roy Rubin sat down with Power Retail in Australia recently and answered all their questions. Because Roy Rubin is one of our favorite people (+ Yoav Kutner), we are going to share that interview here.
What is your history with Magento? Can you tell us about your business’ journey?
Back in 2001 I helped
…
How Google+ Helps Your Business
Google+ has been around for less than a year, but earlier this month, it surpassed 100 million total users. Paul Allen, who has gained notoriety for his Google+ predictions, suggests that Google+ will exceed 400 million users by the end of 2012. We’ve talked about why you should be using Google+ at great length, so…
What Marketers Don’t Know About Social Media…Apparently A Lot
A new study by the Chartered Institute of Marketing (CIM) has revealed that a third of marketers do not believe social media is effective. CIM surveyed about 900 senior UK marketers as part of a 1500 person global panel. The report from CIM found that a third of the 1500 respondents said that their…
Pinterest: What It Is and How You Can Use It
Pinterest is a new social-oriented photo sharing website. Except that it’s not just photos you’re sharing, it’s what goes with the photos…a recipe, an idea for a project or craft, a hairstyle, anything you can think of. According to the brief introduction provided at the top of the homepage, “Pinterest is an online pinboard. Organize…
A History of Magento
The following is adapted from a post by Travis Robertson about a breakout session at the 2011 PayPal Innovate conference. The session Robertson summarized was led by Yoav Kutner, the co-founder and CTO (chief technology officer) of Magento.
Magento developed out of a company called Varien. It started in 2001 as a custom…
Magento Community Reaches 4 Million Downloads
It was just announced yesterday, Febuary 1st, that Magento recently surpassed 4 million downloads of Magento Community. Roy Rubin, co-founder and CEO of Magento, made this announcement in an interview with Internet Retailer. Rubin also informed Internet Retailer that Magento has also experienced increased sales of Enterprise and Go. Magento Enterprise requires…
SEO and PPC: How They Can Work Together
If you are a small business interested in improving traffic to your site, this post is for you. Along with that directive is an assumption that you are not looking to spend hundreds of dollars each day on pay per click (PPC) advertising. Even with a modest budget, you can run a successful PPC campaign.…
What You Need To Know About ACTA
While we have not discussed SOPA or PIPA on this blog over the past few weeks, we were glad and relieved to see that both initiatives have been effectively dropped in the US Senate and House of Representatives. It was amazing to see the outcry of millions joined together to prove that the majority of…